When you interview an agent, they’ll likely ask your motivation for selling—but here’s a twist: ask them what their #1 goal is in listing your home.

For me, it’s simple: helping my clients meet their goals. Sometimes, during the process, we discover that selling isn’t actually the best choice to reach those long-term goals.

A few weeks ago, a past client called ready to put their home on the market. But as we talked through their plans, we realized selling right now didn’t make sense for where they wanted to be in the future. Instead of rushing into a listing, we created a plan to revisit the idea later—saving them stress, money, and a move they might have regretted.

That’s the kind of conversation you want to have before you sign a listing agreement. According to the National Association of REALTORS®, over 80% of home sellers hire the first agent they talk to. While that might work out sometimes, it can also mean you’re missing out on finding the best fit for your situation.

Here are five smart questions to ask before choosing the agent who will represent your home.

1. How Will You Market My Home?

Selling a home takes more than a yard sign. Ask about their full marketing plan—professional photography, online exposure, social media campaigns, open houses, email marketing, and neighborhood outreach. The more exposure your home gets, the more qualified buyers you’ll reach.

Pro Tip: Ask to see examples of past listings so you can get a feel for their style and effectiveness.

2. What’s Your Experience in My Neighborhood or Price Range?

Real estate is hyper-local. An agent who knows your area can better price your home, highlight the right features, and speak to buyers about the lifestyle your neighborhood offers.

Pro Tip: Ask for recent sales they’ve handled that are similar to your home—both in location and price.

3. How Will You Help Me Prepare My Home for Sale?

A good agent doesn’t just list your home—they help you get it ready for the market. This could include staging tips, decluttering suggestions, and recommendations for repairs or updates. Some agents even provide vendor contacts to make the process smoother.

4. How Do You Handle Communication?

Nothing is more frustrating than feeling left in the dark. Ask how often you can expect updates and what method they use—calls, texts, or emails. Consistent communication keeps you confident and informed throughout the process.

5. What’s Your Negotiation Strategy?

From multiple offers to tricky repair requests, negotiations can make or break your sale. A skilled negotiator will protect your bottom line and help you get the best possible terms. Ask for examples of how they’ve navigated challenging deals in the past.

Why These Questions Matter

With 80% of sellers hiring the first agent they meet, it’s easy to choose quickly—but slowing down and asking the right questions can save you time, money, and stress. The right agent will always focus on your goals, even if that means advising you not to sell right now.

Bottom line: Selling your home is a partnership. Choose someone who listens, communicates, and keeps your best interests at the heart of every decision.

For all your real estate needs, get Jacque! Serving Montgomery, Lake Conroe, DFW & beyond.